To make correct decisions, they must be able to read and analyze a great deal of information in a short time. They are constantly required to make difficult decisions about departmental activities. General managers must understand the work of their departments thoroughly. They must organize their divisions so that the employees know exactly what role each has to play. They must be skilled in hiring good middle managers and giving clear, consistent directives. Therefore, general managers must be able to delegate responsibility. General managers direct other people to achieve their goals. The supervisory managers see that the goals are met. General managers must describe their goals clearly to their support staff. The general manager of production, for instance, might have to increase certain product lines and phase out others. Then they set specific goals for their own departments to fit in with the plan. They must first understand the executives' overall plan for the company. General managers take direction from their top executives. Despite these differences, the functions of all general managers are essentially the same. At some big, high-tech companies more than one general manager may be assigned to Sometimes the person in charge of a subsidiary company has that title. A department store chain might call the person in charge of each store a general manager. Some companies give the title of general manager to those in charge of separate operating units. Each company has its own corporate ladder.
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